Research, analysis, strategy: there’s method in our media services.
At MacCormack Media we offer a full range of independent media planning and buying services. We’re a dedicated, professional and experienced team who can look after all your media needs, from research and analysis to media training.
Here’s a breakdown of the media services we offer:
Knowledge is power. Understanding your market will help you to target your campaigns more precisely. We carry out thorough and detailed media market research to provide valuable insight into the preferences and behaviours of your chosen audience, so we will be primed to develop an informed media strategy to meet your needs.
At MacCormack Media, we will analyse and appraise each medium we consider. We’ll even review the media to advise on those that aren’t suitable for your business and objectives. This approach means we provide insight into all potential media opportunities that could be incorporated into your communications plan.
Strategy is the key to success. Our media planning services will arm you with the knowledge and understanding to develop well thought out campaigns with clear aims, understand what’s working well and identify what can be improved. By working strategically and being prepared, we will equip your business with the best chance of success.
Get the best value for money by entrusting your media negotiation to us. Whether you are paying for print advertising or planning a TV campaign, our shrewd team of media pros will ensure that you get the best deal.
Media auditing is a thorough examination of your media buying and how effective it is. We’ll provide a thorough, detailed and impartial analysis with clear recommendations for action.
What are your competitors up to? We can find out, and let you know. With clear data showing exactly how you measure up against the competition, our comprehensive reports will provide insight to help inform your next step.
Get clued up with our media training. You’ll learn from the best – all of our team have years of experience working with all types of media.
If you need help with the admin that goes along with your media activities, consider it part of the package. We’ll deal with all the requisite paperwork, emails, booking, invoicing and payments – so everything will work like clockwork.
Here at MacCormack Media we’re a dynamic team and we’re happy to collaborate. Our independent media services are enhanced by a bank of senior creative, marketing and PR experts, who we call on when specialist help is needed.
One such agency is The Hive; a unique agency with a pool of unrivalled talent covering all elements of brand management, marketing and PR.